.Like the phoenix that rises from the ashes, the Fire Poppy blooms from it.  Fire Poppies are a unique and rare native California plant that are found after there’s been a wildlife.  Their seeds begin to germinate after being exposed to fire and from there bloom into a brilliant fluorescent orange flower. As the daughter of a now retired LAFD firefighter and paramedic, and having grown up in Los Angeles, it seemed only fitting to make a connection to these parts and the ability to transform our personal wildfires into an opportunity to not just grow, but thrive and radiate.